GEORGE RIVERA - An award-winning producer and DGA director, George leads an in-house team of talented and knowledgeable creative, engineering, and production professionals. A journalist with over 30 years of experience in network (ABC News, CBS News) and public (WGBH, WNET) television, the native New Yorker and Harvard alumnus has built a distinguished record of excellence in creating compelling content for broadcast, from 15-second image spots, to war-zone news reports, to full-length documentaries and entertainment programming. In addition to his storytelling expertise, he has led numerous other networks in the US and abroad in building their own news operations. GeorgeRiveraCV.pdf
ROBIN STRATTON RIVERA - A Mechanical Engineer (Stanford) and Urban Planner (USC) by training, Robin came to the media world through sports, first in Switzerland working for the International Olympic Committee and then as an Emmy-winning producer and programming executive for ABC Sports, specializing in all things international. In addition to lending her storytelling skills to many of our projects, Robin is primarily responsible for the day-to-day administrative duties, among them studio booking and keeping our clients happy. RobinRiveraCV.pdf
Fresh Bread's 800 sq ft production studio is located in a renovated warehouse in
East Harlem, only a short taxi cab ride from midtown Manhattan and a quick walk from
the 2, 3, 4, 5, 6 and MetroNorth trains.
The workspace includes a control room, green room, and a smaller green-screen flash studio.
Also located in the facility is a 2200 sq ft loft equipped to serve as a production office or even
crew accommodations for up to eight persons.
All technology has dedicated industrial HVAC. Security is paramount and monitored
via a 24-hour closed-circuit video system.